For trades and field-service businesses, a Marketing VA plugs into the lead intake to scheduled job — taking on social scheduling and email campaigns so owners and office managers stop carrying the work themselves. They work inside the same tools you already run on, including HubSpot and Mailchimp alongside ServiceTitan, and inherit the SOPs your team has already documented.
Every Marketing VA we place in home services works against permit tracking and call-recording disclosure where required. We solve the day-to-day pain trades and field-service businesses feel most: missed calls and slow estimate follow-up bleeding revenue. They onboard onto your home services stack (typically ServiceTitan, Housecall Pro, Jobber) inside the first week, with your SOPs as the source of truth.
In the first 30 days, your Marketing VA for Home Services ships the content calendar (weekly) and the email campaign send (weekly), plus the recurring work that defines the role: schedule and publish social content across linkedin, instagram, facebook, and x, and build, send, and a/b test email campaigns and automated flows. Your account manager runs a weekly review against the role's SOP and the home services-specific checklist so quality is measured, not assumed.