Marketing VA × Real Estate
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Marketing VA for Real Estate

For agents and teams, the Marketing VA runs listing rollouts — MLS-ready imagery, just-listed/sold posts, neighborhood newsletters — and keeps the lead nurture engine alive between transactions.

Why a Marketing VA fits Real Estate

Every Marketing VA we place in real estate works against broker compliance and state disclosure requirements. We solve the day-to-day pain agents, teams, and brokerages feel most: agents stuck behind a laptop instead of in front of clients. They onboard onto your real estate stack (typically Follow Up Boss, kvCORE, Dotloop) inside the first week, with your SOPs as the source of truth.

What ships in the first 30 days

In the first 30 days, your Marketing VA for Real Estate ships the content calendar (weekly) and the email campaign send (weekly), plus the recurring work that defines the role: schedule and publish social content across linkedin, instagram, facebook, and x, and build, send, and a/b test email campaigns and automated flows. Your account manager runs a weekly review against the role's SOP and the real estate-specific checklist so quality is measured, not assumed.

Tools we work in

HubSpotMailchimpKlaviyoBufferLaterCanvaFigmaFollow Up Boss

Sample responsibilities

Schedule and publish social content across LinkedIn, Instagram, Facebook, and X
Build, send, and A/B test email campaigns and automated flows
Repurpose long-form content into clips, carousels, and newsletter snippets
Source and edit graphics in Canva or Figma against your brand guidelines
Engage with comments and DMs in your tone of voice
Pull weekly performance reports across channels with takeaways
FAQs

Marketing VA × Real Estate — common questions